Where Did You Get This Number? A Pollster's Guide to Making Sense of the World

Simon & Schuster, 2018. Good secondhand condition.

As Elections and Surveys Director for CBS News, it?s Anthony Salvanto?s job to understand you?what you think and how you vote. He?s the person behind so many of the poll numbers you see today, making the winner calls on election nights and surveying thousands of Americans. In Where Did You Get This Number? A Pollster?s Guide to Making Sense of the World, Salvanto takes readers on a fast-paced, eye-opening tour through the world of polling and elections and what they really show about America today, beyond the who's-up-who?s-down headlines and horse races. Salvanto is just the person to bring much-needed clarity in a time when divisions seem to run so deep.

Where Did You Get This Number? is an essential resource for anyone interested in politics?and how to better measure and understand patterns of human behavior. For any American who wants to get a better read on what America is thinking, this book shows you how to make sense of it all.